Sometimes, the best way to get more leads is to pay for them directly.
Of course, you could invest in effective contractor web design or hire a contractor marketing agency to get you more leads, but that will likely take time to see results.
What do you do if you need new leads today?
You use one of these lead generation websites for contractors.
Many of these contractor lead generation companies have been around for decades. Included on this list are household names in the construction industry like HomeAdvisor and Angi.
Still, just because these companies can get you contractor leads on demand doesn’t mean you can just set and forget it. You’ll need a dedicated strategy to follow up with every lead you get in order to maximize the effectiveness of your lead generation endeavors.
9 Lead Generation Companies for Contractors
Lead generation is an essential part of marketing your contracting business.
Without a steady stream of new leads, it can be challenging to evolve past the “feast and famine” cycle so many contractors and construction companies find themselves in.
That’s where lead generation companies come in.
With a huge database of people requesting specific services, these companies can help contractors get new leads on demand. Even more, you can typically select the specific types of leads you’ll get.
Of course, these lead generation services shouldn’t be your entire marketing strategy.
You still need an amazing contractor website.
You should likely invest in SEO to get your own exclusive leads.
Still, there’s something to be said about getting contractor leads on demand.
Here are the 13 best lead generation websites for contractors.
1. HomeAdvisor
HomeAdvisor is one of the most well known names in the contractor lead generation industry.
They connect local homeowners with pre-screened contractors. They work on a pay-per-lead system, which is typically ideal for contractors looking for lead generation exclusively.
A potential drawback is that their construction leads aren’t exclusive – they’re also sent to other contractors in the area. For this reason, you’ll want to make sure you follow up with every lead almost instantly to ensure you stand out from the crowd.
2. Angi (formerly Angie’s List)
Angi provides contractor lead generation services to thousands of companies all over the country.
By joining Angi as a contractor, you can increase your visibility to potential clients and gain access to a vast network of homeowners seeking your services.
With its user-friendly interface and reputation for excellence, Angi is a trusted source for both homeowners and contractors looking to connect in the home improvement industry.
3. Houzz
Houzz connects homeowners to vetted contractors in their area.
Through Houzz’s advertising platform, contractors can target specific audiences by location, project type, and other relevant factors. This allows contractors to reach potential clients who are actively looking for services in their area, increasing their chances of generating leads.
Houzz offers a variety of advertising options, including sponsored content, display ads, and email marketing, all of which can be customized to meet the contractor’s specific needs and budget. Additionally, Houzz provides a suite of analytics tools to help contractors track the performance of their campaigns and adjust their strategies accordingly.
4. Porch
Porch is an online platform that connects homeowners with contractors.
They provide advertising solutions for contractors looking to promote their services and reach potential clients. Through its advertising platform, contractors can create targeted ads that are displayed to users based on their location, search history, and other relevant factors.
This allows contractors to reach homeowners who are actively looking for services in their area.
With its targeted advertising solutions and comprehensive network of homeowners, Porch is a valuable resource for contractors looking to grow their business and connect with new clients.
5. BuildZoom
BuildZoom is an online platform that connects homeowners with contractors and architects for home renovation and construction projects. BuildZoom operates on a subscription model, where contractors pay a monthly fee to access the platform and connect with potential clients.
While HomeAdvisor offers leads for a wide range of home improvement projects, including small-scale jobs, BuildZoom focuses on larger construction and remodeling projects, such as new home construction and major renovations.
6. Thumbtack
Thumbtack uses a matching algorithm to connect homeowners with service professionals based on their service requests and preferences. With a credit system, contractors purchase credits to submit quotes to potential clients. The cost of each credit varies depending on the type of service.
On their platform, Thumbtack uses a matching algorithm to connect homeowners with service professionals based on their service requests and preferences.
7. Bark
Bark focuses primarily on home services such as home improvement, cleaning, and pet care. They operate on a subscription model, where contractors pay a monthly fee to access the platform and receive leads. While more popular in the UK and Europe, they’re quickly growing in the U.S.
8. EverConnect
EverConnect allows you to use your established company reputation—including your logo, imagery and standard messaging—to generate pre-qualified, exclusive leads.
One of the key features of Everconnect is its lead matching algorithm, which uses advanced technology to match contractors with clients who are looking for their services.
Contractors can customize their profile to showcase their skills, and the algorithm takes into account factors such as location, service offerings, and customer ratings to ensure the best possible matches.
9. CraftJack
CraftJack helps contractors generate consistent leads.
With a unique feature called Speed-To-Call, contractors are alerted immediately when a lead is generated, allowing them to quickly call the lead directly from the platform.
This ensures that contractors are able to respond to leads quickly and efficiently.
4 Lead Generation Agencies for Contractors
You’d be in good hands with any of those lead generating websites for contractors.
But what if you don’t want to pay for leads?
What if you want to create a system that brings you consistent leads every month?
That’s where a lead generation agency comes into play.
Now, there are many, many different types of lead generation agencies for contractors out there. Some specialize in on or two fields, while other take a holistic approach to marketing, building out a complete system for your business.
How do you know which one is right for you? It depends on your budget and expectations.
Here are four contractor lead generation agencies to consider.
1. Local Sight
Nothing wrong with a little harmless self-promotion, right?
At Local Sight, we build websites that make the phone ring.
Not only that, but we create a massive digital marketing footprint for each of our clients, which leads to more website traffic, phone calls, and sales.
Our website services include:
- A huge digital footprint. Imagine building the world’s best amusement park, but without any roads leading to it. Exactly. Make sure your website is well-connected.
- Keyword research. Your potential customers are typing in keywords on Google to find local services. You need to know what those keywords are in order to optimize your site.
- Content. And we’re not talking a couple of paragraphs. You need a range of content types that will have your audience glued to your site.
- Real SEO. Your site needs to be optimized at both the domain and page level. You’d be surprised at the amazing results you can achieve with a little optimization and lots of quality content.
- A long-term partnership with consistent updates. You don’t want to be waiting a week for simple updates or hunting for a new designer every 5 years. Find a designer who’ll stick with you.
If you’re looking to build an online asset that consistently generates leads for your business, consider requesting a free website evaluation to see how Local Sight can help.
2. Webrunner
WebRunner Media is a full-service digital marketing agency that provides a range of services to help businesses grow and succeed online. The agency offers a variety of packages that cater to different budgets and business needs.
Typically, you can expect to spend upwards of $5,000 for a website build.
Their ongoing SEO campaigns start at $1,000/month.
3. Hook Agency
Hook Agency is a Minneapolis-based digital marketing agency that specializes in helping businesses increase their online visibility, generate leads, and boost revenue. The agency provides a range of services, each designed to help businesses achieve their unique goals.
Their SEO campaigns start at $2,000/month, while their website design and development services typically start at $10,000 and go up, depending on project complexity.
4. LeadsForward
LeadsForward is a lead generation company for contractors that provides an all-in-one solution for contractors to start generating exclusive leads in their city.
Typically, their campaigns start at $2,000, and include many different facets of digital marketing.
Start Generating Contractor Leads Today
Whether you want to pay for contractor leads or you want a system built that sends you consistent, exclusive leads on a daily basis, any of these lead generation companies for contractors can help.
It all depends on what you’re looking for.
Depending on the services you offer, you could expect to spend $75-$150+ for each individual lead.
These leads could be sent to your competitors, too. As soon as you stop paying – you stop getting leads.
Otherwise, you could hire someone to build a lead generating machine for you.
If you want more leads today, get in touch to see how we can help.
