Contractor Marketing Masterclass – How to Drive More Leads in 2023
Contractor marketing doesn’t have to be rocket-science. If you want to effectively market yourself as a contractor, I can boil it down into three easy steps: Create a strong brand identity. Define a specific target audience. Craft an attractive message. In this article, I’m going to talk about the fundamentals of marketing your contracting or […]
The No-Nonsense Guide to Effective Social Media Marketing for Contractors
Social media marketing for contractors doesn’t have to be rocket-science. And you don’t have to waste an hour every day posting random updates to Facebook. The truth is, most contractors are using social media all wrong. Today, I’m going to explore some ways contractors can actually start seeing some results from their social media profiles […]
Digital Marketing For Contractors: The 5-Pronged Plan That Generates Leads
Digital marketing for contractors doesn’t have to be rocket-science. Today, I’m going to discuss the 5-pronged attack we use to help our clients get more consistent leads. It looks like this: A fast, lead-generating website. A dedicated local SEO strategy. Automated weekly social media posting. Cost-effective (ie. profitable) Google Ads. Automated email follow-up sequences for […]
How to Get Clients as a Contractor (3 Proven Strategies)
Your contracting or construction business will thrive or die based on your ability to get consistent clients. And in order to get consistent clients, you need consistent leads. It’s no great secret that referrals will likely be the lifeblood of your business. After all, the best lead is one who is already pre-sold from the […]
The Ultimate Guide to Local SEO for Contractors
What’s one of the best ways to get more consistent leads for your business? Local SEO, hands-down. It’s one of the best ways contractors can market themselves. Not to be confused with an organic SEO campaign, local SEO for contractors is all about getting your Google Business Profile to show up when someone in your […]
The Best Contractor Website Services (Hosting, Design, Speed, SEO & Marketing)
By this point, I’m sure you know you need a great-looking contractor website. But what kind of contractor website services do you need to succeed online? Nowadays, website design is more than throwing up a couple images, some fancy graphics, and a bulleted list of your services. That might have worked in the 90’s, but […]
3 Effective Email Marketing Strategies for Contractors
Do you have an email marketing strategy for your contracting or construction business? If not, you’re missing out. After all, it’s hard to enough generate contractor leads. And not every lead you do get is going to be ready to buy right now. Wouldn’t it be nice if there was an efficient, cheap, and easy […]
13 Best Lead Generation Websites for Contractors (w/Bonus Lead-Gen Strategies)
Sometimes, the best way to get more leads is to pay for them directly. Of course, you could invest in effective contractor web design or hire a contractor marketing agency to get you more leads, but that will likely take time to see results. What do you do if you need new leads today? You […]
Contractor Web Design That Makes the Phone Ring
What makes an effective contractor website? If you ask ten different web designers, you’ll probably get ten different answers. At Local Sight, we believe that the only effective contractor web design is the one that drives more traffic, leads and sales for your business. It’s all about generating leads. It’s why our website design services […]
How to Market Yourself As a Contractor (Proven Step-by-Step Guide)
Want to know how to market yourself as a contractor? Let’s cut through all the crap. Digital marketing for contractors doesn’t have to be rocket-science. In fact, I can boil everything down into three simple steps: Create a valuable offer. Create a vehicle to show that offer. Drive targeted prospects to that vehicle. In this […]
